A Fitness Revolution

FROM GROUP EXERCISE STUDIOS TO THE CARDIO FLOOR, THE WATERROWER BRINGS INDOOR ROWING TO LIFE.

Indoor Rowing:The Opportunity?

Given the obvious exercise benefits, versatile nature and relative low cost of rowing machines, fitness industry experts forecast indoor rowing participation to grow substantially through 2018 and beyond.

The increased popularity of indoor rowing was highlighted in a recent research project commission by British Rowing. The report estimates that there are currently 1.3 million indoor rowing participants in England alone. Beyond this, British Rowing has discovered significant scope to grow the indoor rowing category, with a staggering 15.8 million people reporting that they would consider participating in the sport.

For gym and fitness studio operators indoor rowing represents a vast opportunity to tap into the latent demand that exists for the sport.

Looking to bring WaterRower® to your gym?

The numerous exercise benefits, and relatively low start-up costs, have led indoor rowing to become a leading trend in the fitness industry. WaterRower has worked alongside numerous fitness entrepreneurs, helping them build an indoor rowing focused gym or group exercise class offering.

Fitness.Designed.

The official water rowing machine of British Rowing; WaterRower® rowing machines are suitable for everyone from an elite athlete to complete beginner. Offering a low impact, full-body workout, the WaterRower has become an integral element of gyms and fitness studios around the world.

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